Category Archives: Booktrope

Guest Post: This is the Reason Writing Your Story Helps You Thrive by Rachel Thompson


Photo source: Unsplash.com/Milada Vigerova

Photo source: Unsplash.com/Milada Vigerova

I tell people right away that I’m a survivor of childhood sexual abuse, but I didn’t used to. I held that shame and fear of judgment in tightly for years, a filmy veil of anxiety separating me from everyone else. I didn’t feel I could really get close to friends or even lovers, always holding back this ugly secret. If anyone saw the real me, the tainted, used me, they wouldn’t want to pursue any kind of relationship.

It’s a common mindset after trauma – to be in victim mode and not even realize it. Total nonsense, of course, because I’m awesome. Ha! But this is what shame tells you, one of many horrific stories we learn to believe.

Therapy and meds helped me a lot to overcome those lies, but the damage is incredibly deep, it never truly leaves us. I moved from victim to survivor, but it took a lot of work, and if I’m totally honest with you right now, I still argue with myself sometimes; I minimize, or tell myself that it could’ve been worse, which is just so incredibly fucked up. How much worse would it have to be? I was only 11 when a man stole away my childhood…and then he came back for more.

Photo Source: Unsplash.com/Cathryn Lavery

Photo Source: Unsplash.com/Cathryn Lavery

Eventually, I found the courage to write and share my story, despite the voices in my head telling me to shut the hell up, that nobody would care to read about yet another victim, that talking about something that happened 30-plus years ago would be seen by total strangers as a pathetic bid for attention (when truly, who cares? It’s my story, dammit, and I matter).

I moved beyond surviving into thriving. Writing, no publishing, my story, became such a huge part of my recovery, I truly had no idea the impact on so many others and myself.

That’s where I changed my paradigm and fooled that wretched little voice: I made friends with Shame. She’s been with me longer than almost anyone, and she has a lot to say, too. So, I let her speak, and Broken Pieces was born. I released it in 2013 and it’s still #1 on Amazon’s Women’s Poetry list, #2 on Women Authors, and Top 20 in all of Memoirs, which blows me away.

It’s won gosh, like 10 awards, but more importantly gave rise to a huge community of survivors, and that means more to me than anything else! #SexAbuseChat (every Tuesday at 6pm pst/9pm est) on Twitter with survivor and licensed therapist Bobbi Parish, the #NoMoreShame Project Anthologies (published by the Gravity Imprint of Booktrope), and a 100+ person strong private survivor support group I moderate on Facebook are all the result of that first book. So is the Gravity Imprint!

Broken Places followed in 2015, with more amazing reviews, awards, and top rankings. I’m writing the final Broken book now, Broken People, for a Winter release from Booktrope. Apparently, Shame still has more to say.

I’m still just as busy as ever with writing, business, publishing, my advocacy work for other survivors, and most importantly, being a mom. Beyond surviving, I’m now thriving, though with occasional triggers, I stumble my way back.

My kids vaguely know something bad happened when I was younger – my son will be 11 in September. He’s very protective of his mama, and I love that about him. I’m raising him to be respectful of all women, including his almost-17-year-old sister with whom he bickers constantly over the Xbox and Squeakers, our girl cat. He has a lot of females in the house to learn from!

The lessons are there, though, and that’s what matters; I tell them both often, “you get what you give, and you give what you get.” Give mad, get mad; give compassion, get compassion. Him: Give money, get money? Me: Welcome to Capitalism (and book marketing).

I survived, and now I thrive, because I give what I get.

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Rachel-Thompson1Rachel Thompson is the author of newly released Broken Places (one of IndieReader’s “Best of 2015” top books and 2015 Honorable Mention Winner in the San Francisco Book Festival), and the multi award-winning Broken Pieces, as well as two additional humor books, A Walk In The Snark and Mancode: Exposed. Rachel is published and represented by Booktrope.

She owns BadRedhead Media, creating effective social media and book marketing campaigns for authors. Her articles appear regularly in The Huffington Post, The San Francisco Book Review (BadRedhead Says…), 12Most.com, bitrebels.com, BookPromotion.com, and Self-Publishers Monthly.

Not just an advocate for sexual abuse survivors, Rachel is the creator and founder of the hashtag phenomenon #MondayBlogs and the live Twitter chat, #SexAbuseChat, co-hosted with certified therapist/survivor, Bobbi Parish. She is also the director of the Gravity Imprint for Booktrope, bringing stories of trauma and recovery (fiction and nonfiction) to life. Read more about the Gravity authors and their books here.

She hates walks in the rain, running out of coffee, and coconut. She lives in California with her family.

Author Site: rachelintheoc.com
BadRedhead Media Site: badredheadmedia.com
Twitter: @RachelintheOC
Twitter (Business): @BadRedheadMedia
Facebook: https://www.facebook.com/AuthorRachelThompson
Facebook Broken Pieces Fan Page:https://www.facebook.com/BrokenPiecesByRachelThompson
Facebook (Business): https://www.facebook.com/BadRedheadMedia
Google+: https://plus.google.com/+RachelThompson/
Pinterest: http://www.pinterest.com/rachelintheoc/
Instagram: https://instagram.com/rachelintheoc/
LinkedIn: http://www.linkedin.com/pub/rachel-thompson/24/784/b95
Goodreadshttp://www.goodreads.com/author/show/4619475.Rachel_Thompson
Author Newsletter: http://eepurl.com/j9oaH
BadRedhead Media Newsletter: 
http://eepurl.com/koN8r

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Filed under Anxiety, Blogging, Booktrope, Depression, Gravity Imprint, Guest Post, Life, Literary, Mental Health, Published, Survivors, Writing

Guest Post: Birthing a Book by Beth Schulman


Birthing a Book Image

Writing and publishing my memoir was one of the most challenging things I’ve ever done. It was heart-wrenching, messy and full of stress. It was also cathartic and rewarding beyond measure. Life-changing.  A lot like becoming a mother. In fact the experience was so similar to getting pregnant and giving birth, I could create a Venn Diagram to illustrate my point (this will only make sense to fellow elementary school teachers). Instead, I’ve crafted a list.

  1. IT’S NOT AS EASY AS IT APPEARS:You spend a decade of your life trying desperately not to get pregnant. When you’re finally ready to become a mother, you think it’ll be a piece of cake. Just stop taking birth control and poof, you’ll become pregnant. Well, anyone who’s struggled with fertility issues knows this isn’t true. I kept a private journal for over 10 years, recording the scenes from my childhood.  When I finally felt ready to weave those scenes into a book, I assumed it wouldn’t take that long. It took three years of committed writing time to produce something of substance.
  2. FALSE LABOR:You go to the doctor when you’re 8 1/2  months pregnant, feeling sure the baby will be delivered within the hour.  After being examined you learn you are only one centimeter dilated and the doctor sends you home.  You feel depressed and defeated. When I submitted my manuscript to my editor for the first time, I felt like I’d nailed it. I anxiously awaited his response. When he came back to me, the news wasn’t good.  I had to do a complete rewrite. 
  3. REGRET: After being told the baby isn’t ready, you go home and cry. Your feet are swollen and your belly resembles a rock hard, oversized watermelon. You are tired and cranky. You begin to question your decision to become a mother. You suddenly feel completely ill-equipped for the job. But it’s too late. When I reread my memoir and started to make the many changes my editor suggested, I felt overwhelmed. The more I looked at the words on the page, the more I questioned why I’d taken this on. Who was I to think I could pull this off? I wasn’t a writer.  I was a kindergarten teacher. But I was too far in to back out.
  4. RELIEF: Your water breaks and now you’re sure this is really going to happen. You drive to the hospital feeling both elated and terrified.  When my editor reread my revised manuscript, he sent me a text saying I’d done the hard work and it was time to send it off to the proofreader. It wouldn’t be long now. My book would indeed be “delivered.” 
  5. LABOR AND DELIVERY: You experience pain at a level you never knew existed. Then you get the epidural and it’s not so bad. The next step was sending it off to the layout and design team. I agonized over letting it go, worried about whether it was “ready” for publication, but with the release, came great relief. 
  6. PURE JOY: You hold that tiny miracle in your arms and you are overcome with joy. You feel a sense of pride and accomplishment you’ve never felt before.  You want everyone to meet your beautiful baby!  This is exactly how I’ll felt when I held my book, The Gold Mailbox, in my hands for the first time. I couldn’t wait for readers to meet “my baby!”

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Beth Schulman author photoMs. Beth Schulman is a mother, teacher and avid reader and writer.  She graduated from The Pennsylvania State University with a Bachelor of Science Degree in Individual and Family Studies and from Cabrini College with a Master of Education Degree, with a focus on Early Childhood Education. She has been teaching elementary school students for over 20 years.  Beth has devoted her life’s work to creating supportive, creative and literacy rich learning environments for young children. She has also worked with professional teachers at The University of Pennsylvania through The Penn Literacy Network (PLN) as an instructor and literacy coach since 1997.  Beth lives in the Philadelphia area with her two teenage sons, James and Ian. The Gold Mailbox is her first book.

 

The Gold Mailbox cover2

“This dazzling and moving memoir is a roller coaster of loss and transition, held together by the reminder that love and family run deeper than we ever imagine. Written in gorgeous prose, this ultimately uplifting tale will have you savoring every page.”

Claire Bidwell Smith, author of The Rules of Inheritance

 

Visit Beth’s website: http://bethschulman.com

Facebook: Beth Schulman Author

Twitter: @bschulmanauthor and @authorbethschul.

 

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Filed under Blogging, Booktrope, Gravity Imprint, Guest Post, Life, Literature, Survivors, Thankful, Writing

This is Why Your Books Aren’t Selling: 4 Ways to Improve Now by @BadRedheadMedia


 Your Books Aren’t Selling

“My sales are awful, and I’ve done everything. I give up.” 

I heard this from three authors this week, and it’s not an uncommon sentiment right now. As an imprint director, book manager and book marketing consultant, my first questions are always:

  • What do you mean by everything?
  • How do you define “awful?”
  • What do you mean by ‘giving up?’

Let’s deconstruct four ways to improve on that!

1) What Is ‘Everything’ RE: Book Marketing?

Your definition of ‘everything’ and my definition are probably quite different. When I asked one of these authors what he’d done, he said he’d:

  • placed a few Facebook ads,
  • sent out a bunch of tweets during his free days,
  • placed a FreeBooksy promo (cost: $45). That’s about it.

To me, that’s barely scraping the bare minimum of ‘hardly anything,’ but in his mind, that’s more than he’d ever done! When I asked him what he had achieved in his marketing plan, he replied: what marketing plan?

I asked this author some of these questions, to which he answered, “no.” How about you:

  • Are you consistently on social media building relationships with readers, sharing great content, blogging and commenting on other bloggers’ sites?
  • Do you know what your keywords and branding are? 
  • Have you optimized all your social bios? Are your graphics high quality, hi-res, and consistent?
  • Growing your followings through targeted keywords? Not spamming links, but interacting and networking? 
  • Have you bought your domain, and optimized your website for SEO and SMO? Do you know your Alexa Ranking and Website grade?
  • Are you advertising?
  • Are you approaching book bloggers (politely) for reviews?
  • Participating in weekly Twitter chats and blog memes like #MondayBlogs and #LinkYourLife?
  • Do you belong to Facebook Groups where you can share ideas and partner up with other writers to promote each other? 
  • Do you regularly visit the Help Sections of all the social media channels to learn how to use them correctly? 

If the answer is no to any or all, you have work to do. You’re not doing everything, and you know it.

Again, not uncommon. Here’s the thing: art is work, to paraphrase Patti Smith. You’ve taken what, six months to two years to write your book, pouring your heart into this work. You’ve (hopefully) worked with a professional editor, graphic designer, formatter, and proofreader, and now that your book is live, you expect to sit back and watch the sales roll on in.

Wait, what?

2) Marketing Your Books is Not An Option

Why? Where does this outrageous expectation come from? I just do not get it. Writers are not dumb. Why do they think marketing is an option?

In what job in the world do you do zero work and make money?

A few tweets and an ad here and there does not create a consistent author platform, which is what this author needs — what every authors needs. This is how we meet readers, bloggers, and other influencers. This is how they find us, where the all-important word-of-mouth storm begins to swirl.

I suggested he rethink his author platform completely, create a robust marketing plan which he then implement, and lose the expectation that writing books is all about, and only about, selling books. One book will very, very rarely create an entire career for an author — and even those who do achieve those heights (Donna Tartt, The Secret History, Elizabeth Wurtzel, Prozac Nation) still go on to write more books, eventually.

I’ve worked with many authors who feel their job is only to write, and expect to do zero marketing; they feel that once they sign with a traditional or hybrid publisher, the publisher will do all their marketing for them. Big Fat Lie. The reason I have a business is because I have many traditionally published clients who are signed by those big publishers and guess what? They hire me to help them market and do their social media because their publisher does so very little marketing, if any, for them.

Do the work.

Photo source: Unsplash.com

Photo source: Unsplash.com

3) Define ‘Awful’ and Now Improve

One author sells twenty books every day and is upset because she used to sell fifty. One is distraught because she’s only selling five per day and she used to sell ten. Another has sold ten in six months. Your definition of awful is going to be different than anyone else’s, and depending on Amazon’s latest policy or algorithm change, awful can mean different things to different people.

It’s always good to keep an eye on your daily sales, but we can also become obsessed with it. My advice, take it or leave it from one who knows (I have five books out myself), is to check your sales once weekly — no more than that. This is enough to give you an idea of what’s happening during that period of time, analyze any trends, and adjust your marketing efforts. (If you are in the midst of a promotion however, feel free to check them more often, of course.)

4) Should You Ever ‘Give Up?’

  1. There is no ‘Sell By’ date on books anymore, really…especially eBooks. If you look at my third book, Broken Pieces, released in 2013, it’s currently in the #1 spot on Amazon’s paid Women’s Poetry list — and it’s been sitting pretty there since November for a few reasons you can read about here.

If you choose to give up, that’s ultimately your choice. I hear from authors all the damn time who give me every excuse as to why readers aren’t reading them, but when I ask them the questions in that list above, the answers are always ‘no, I haven’t done any of that, but…’

Oh, okay.

I can tell you this: as the director of the Gravity Imprint for Booktrope, the books that sell the most are where the authors are doing everything on that list above — they interact with readers, build their platform, generously share others’ posts and content, blog consistently, and have a clear, strong message. Take a look here at H.M. Jones, Lindsay Fischer and Lisa Douthit — their books are fabulous, all have built strong advocacy platforms (for postpartum depression, domestic abuse survivors and wellness, respectively), and they do the work. If you’d like to learn more about all the amazing Gravity authors, please visit our website!

Writing and marketing ourselves, our brand, goes hand in hand — it’s not one or the other. Writing more books will help gain you visibility, of course. The most successful authors are prolific, having at least five to ten books out — so keep at it. We are authors first. You don’t need a degree in marketing to market, just as you don’t need an MFA to write. You simply need to improve upon what you’re already doing.

It’s really not as difficult as some folks make it: step up, be smart, do the work.

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Rachel-Thompson1Rachel Thompson is the author of newly released Broken Places (one of IndieReader’s “Best of 2015” top books and 2015 Honorable Mention Winner in the San Francisco Book Festival), and the multi award-winning Broken Pieces, as well as two additional humor books, A Walk In The Snark and Mancode: Exposed. Rachel is published and represented by Booktrope.

She owns BadRedhead Media, creating effective social media and book marketing campaigns for authors. Her articles appear regularly in The Huffington PostThe San Francisco Book Review (BadRedhead Says…), 12Most.com, bitrebels.com, BookPromotion.com, IndieReader.com, and Self-Publishers Monthly.

Not just an advocate for sexual abuse survivors, Rachel is the creator and founder of the hashtag phenomenon #MondayBlogs and the live Twitter chat, #SexAbuseChat, co-hosted with certified therapist/survivor, Bobbi Parish. She is also the director of the Gravity Imprint for Booktrope, bringing stories of trauma and recovery (fiction and nonfiction) to life. Read more about the Gravity authors and their books here.

She hates walks in the rain, running out of coffee, and coconut. She lives in California with her family.

Award-winning bestsellers Broken Places, and Broken Pieces, Mancode: ExposedA Walk In The Snark (published by Booktrope)

Media consultant, Huffington Post Books blogger, creator #MondayBlogs #SexAbuseChat and #GravityChat on Twitter. 
 
Director, Gravity Imprint (stories of trauma and recovery), Booktrope 
Social Media Director, Authorbytes
Twitter – @RachelintheOC and @BadRedheadMedia 

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Filed under Blogging, Booktrope, Gravity Imprint, Guest Post, Marketing, Writing